Recycling company TerraCycle is hosting the 11th annual Jersey Fresh Jam, on Saturday, August 6, New Jersey’s biggest showcase of hip hop art and culture. In partnership with Trenton based graffiti artists, Leon Rainbow and Vicious Styles Crew, TerraCycle is providing their headquarters as a canvas for talent around the country to express their artistic freedom. The event will be open to the public free-of-charge.
VICIOUS STYLES CREW or VS CREW for short are a nationally known graffiti collective founded and based in Trenton, NJ. VS Crew has produced numerous graffiti productions throughout the East Coast and annually hosts New Jersey’s largest Hip Hop festival, THE JERSEY FRESH JAM. VS Crew boasts membership across region and has a strong presence in every aspect of the graffiti movement. With a solid roster of talented artists, this crew is building a profound legacy to last and inspire many generations to come.
For the first time, this year’s Jersey Fresh Jam will be featuring all four performing elements of hip hop: MCing, DJing, graffiti, and breakdancing. Visitors can watch over 50 invited graffiti artists express their unique styles live on given sections of TerraCycle headquarter walls. As the largest Jersey Fresh Jam to date, the festival will feature two stages: one for over a dozen guest bands and music artists performing throughout the afternoon, and a second featuring DJs and break dancers. Local food vendors will be present as well.
Visitors will also be able to attend the “Be Music” kickoff party and art show the night before, from 6 p.m. – 9 p.m., Friday, August 5. The kickoff will be hosted by San Diego-based muralist, speaker and painter, Isaias Crow at the Galería Casa Cultura in Trenton. All artists featured at the art show will be present at the Jersey Fresh Jam.
“Jersey Fresh Jam is going to be amazing this year, with break dancers, graffiti artists, DJs and performances from all over including New Jersey, Philly, NYC, and DC,” said organizer and well-known graffiti artist, Leon Rainbow. “The addition of breakdancing this year is going to be amazing.”
Since 2005, Jersey Fresh Jam has grown from a local gathering of just a dozen graffiti artists, into a lively, block-wide festival, celebrating the progression of urban art and hip hop culture. Each year, Jersey Fresh Jam attracts hundreds of visitors allowing the festival to expand with more artists and performances. The magnitude of Jersey Fresh Jam not only provides a guaranteed place for graffiti artists to display their work, but also transforms the TerraCycle office into an urban art garden with intricate murals and creative sculptures.
Founded in 2001, TerraCycle, Inc., is the world’s leader in the collection and repurposing of hard-to-recycle post-consumer waste, ranging from used chip bags to coffee capsules to cigarette butts. The waste is collected through free, national, brand-funded recycling programs, as well as various consumer and government-funded models. The collected waste is reused, upcycled or recycled into a variety of affordable, sustainable consumer products and industrial applications. Each year, across 20 countries, TerraCycle collects and repurposes billions of pieces of waste, donating millions of dollars to schools and charities in the process. TerraCycle is the subject of a new half-hour comedy, ‘Human Resources,’ on Pivot TV. Season three will air Fall 2016. To learn more about TerraCycle or get involved in our recycling programs, please visit www.terracycle.com.
Event Details: Saturday, August 6 – noon to dusk. The event is held at TerraCycle office, 121 New York Avenue, Trenton, N.J. 08638. (Rain Date: Sunday, August 7). For more information about the event, visit: www.jerseyfreshjam.com. For more information about the “Be Music” art show, visit: http://jerseyfreshjam.com/jersey-fresh-2016/jersey-fresh-jam-kick-off-party-and-art-show/